InnovatiVE BILLBOARDS
Think outside the box! Billboards that create a unique experience for the viewer grab more attention and are recalled more readily.
Types of extensions
2 Dimensional
Change the shape of the billboard, and acheive a strong faux 3d effect.
3 Dimensional
Attach 3d objects to the billboard: manequins, larger than life products, anything securable really.
Moving
Install robotics, weathervanes, sundials, and even real people!
Reveals
Cover up part of the billboard that can be revealed during the display.
Cut Outs
Cut away part of the vinyl skin to show the metal billboard structure, or something else...
Organic
Give living things a home on the billboard: plants, insects, bacterias, or people!
Lighting & SFX
Utilise special effects on the billboard and its surrounds.
Sizing
Overall size
limited to 10% of the sign area
Max distance from face
1.5m for Supers, 1m for 6x3s.
Timing
Allow extra time for design and planning and 3 days extra for goa to fabricate 2D extensions. For other innovative finishes speak to goa as early as possible to get lead times and costs.
More information
If you are unsure about what is possible it’s always best to check. For more information on how you can use extensions to increase the effectiveness of your billboard campaign contact your goa sales representative on 07 3854 1150. Your account manager can pass on any enquiries about artwork or production to the relevant department.
Billboard Innovation Factsheet
